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WHAT ABOUT

 Scenography + Architecture



WHAT ABOUT is a creative agency focused on temporary and permanent spatial design.
Combining scenography and architecture, projects push the boundaries between physical and digital structures, creating visual experiences that morph into narrative installations.



Research

  1. Spatial Research Post COVID_19 Event (new format-new strategy)

  2. Helios_DIY & Helios_Pro | What About for COVID_19


Projects

  1. MSU I Contemporary Art Museum Zagreb

  2. WeShare Headquarter | Volkswagen

  3. TOA 19 | Europe’s Leading Technology Festival 

  4. Milamore New Collection Display | Tokyo-Osaka 

  5. Milamore Fine Jewelery | Paris Fashion Week HC20

  6. Guidi | Paris Fashion Week SS20

  7. Levi Foundation | Venice 

  8. Ikona Gallery Venice | Flotte/Fleet 

  9. Guidi | Paris Fashion Week AW19

  10. Guidi | ArtForArtsSake Gallery Week Berlin 

  11. GE Oil & Gas 20th Anniversary | Florence

  12. Large Scale Video Scenography 

  13. BCB Kühlhaus | Berlin




About 

Contact



Media partner:
Overlapping Studio


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© WHAT ABOUT AGENCY | All Rights reserved
Mark

Milamore Fine Jewelery | New Collection Display




September 2020

MILAMORE Fine Jewelry - Tokyo - Osaka Temporary Stores | New collection jewellery display | Exhibition Design
Following the collaboration for the exhibition design of the Milamore temporary store in Rue de la Paix Paris during the Paris Fashion Week 2020, Milamore’s brand wants to redesign its windows showcases in Tokyo and Osaka temporary stores, in which to display the new collection.

The displays designed and realized by WHAT ABOUT assisted by labs and sculptors, consist of 40 pieces jewellery displays made out of mixed material, including Marble, Travertine, Alabaster, 3D Printing and sprayed on Velvet Powder.
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Brand: Milamore Fine Jewelry⁠
Creative Agency: ToBeConfirmed.studio⁠
Design and Manufacture: WHAT ABOUT AGENCY⁠
Design Ass: Elena Veronese ⁠
Sculpture: Markus Wüste⁠
 
Mark